Research Protected: Measuring Your Strategy’s Performance with a Proprietary Index index noun An indicator, sign, or measure of something In market research, performance indices are widely used, oftentimes in… Cue Insights
Research 14 Jul 2020 Rebuilding Insights Platforms During COVID-19 We are in an era of rediscovery. Market Research prior to 2020 sits in a pre-COVID-19 socioeconomic landscape. From the… Cue Insights
Research 25 Mar 2020 Market Research in App Development In 2010, Apple trademarked the popular phrase, “There’s an app for that” due to the climbing popularity of mobile apps.… Cue Insights
Research 20 Sep 2019 Qual Research: First Impressions Methodology Research shows that first impressions are formed within a matter of seconds. A research study1, published in Psychological Science, found… Cue Insights
Research 05 Jun 2019 5 Keys to Successful Co-Creation What is co-creation? Co-creation is not a methodology. It is an iterative process of engaging consumers through a variety of… Cue Insights